A Madison Square Garden-adjacent sports bar and Knicks/Rangers season-ticket-holder hangout that sees measurable sales spikes on game days.
352 7th Ave, New York, NY 10001



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Owner Ian Conroy told Forbes that sales run 60% higher on days the Knicks play, and by early June 2026 the restaurant's sit-down dining area was fully booked for the first two NBA Finals games, per Forbes' Tim Casey.
Conroy described the game-day boost as make-or-break for the business — "that's the difference between missing the bottom line and hitting it," he told Forbes — with the two-blocks-from-MSG bar drawing Knicks and Rangers season ticket holders as regulars.
Patterns as reported by press and regulars — not measured by damnlines.
Reservations: Sit-down dining area accepts advance reservations, reported fully booked for early 2026 NBA Finals games (Forbes).
No specific wait time has been reported, but Forbes noted the sit-down dining area was fully booked out for the first two 2026 NBA Finals games, so a same-day table on a Knicks game night is unlikely.
Yes — Forbes reported the restaurant's sit-down area was fully booked in advance for major Knicks playoff dates, indicating it takes reservations for big games.
Bar seating is likely available, but Forbes' reporting on the sit-down area being fully booked for Finals games suggests walk-in seating is unreliable on marquee game nights.
Sources: Forbes